ALC - CareerArc blog

The top 10 recruitment marketing benefits

If you are an HR professional who is in the business of recruiting top talent, you’re also a marketer—whether you identify as one or not. It’s truer today than ever before that recruitment and marketing go hand in hand. With so much competition in the hiring market, niche opportunities, and fastidious job seekers, as a recruiter, you need to identify what makes your company special and market that message to candidates in an authentic and attractive way.

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12 keys to build a recruitment marketing plan in 2020

In the world of a recruiter or HR manager, talent is everything. Sure, there may be other aspects to the job, but if they aren’t leading to quality candidates-turned-new hires, these efforts are ultimately all for naught. At the core, people are what keeps a company growing and moving forward, so one of the most important things you can do in talent acquisition is create a recruitment marketing plan that equips it for today’s challenges and tomorrow’s opportunities.

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6 tips on how to recruit healthcare professionals

The healthcare industry continues to be one of the largest source of jobs in the U.S. The Bureau of Labor Statistics anticipates healthcare and related roles to account for 18 of the 30 fastest-growing occupations through 2028, making recruitment a priority for many primary care and specialty hospitals. With so much change and growth in the field, healthcare recruiting, in particular, must be strategic and efficient.

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Top 7 strategies to attract high-value, hard-to-find talent in a recession

The coronavirus pandemic has prompted massive layoffs which have sent millions of people back into the job market. In under a month, U.S. unemployment claims reached 26 million, effectively erasing all job gains since the 2008 Great Recession and likely signaling the start of a new historic recession. 

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7 companies share the qualities that make them a “Best Place to Work” (before and during COVID-19)

On March 22, we were ready to hit “publish” on a piece about the standout qualities of the top 20 companies on Glassdoor’s list. However, as the HR landscape suddenly changed, we decided to reach back out to these top employee-driven companies to see how each has responded to the coronavirus crisis and how they are carrying forward their employer brand values in the midst of a pandemic.

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