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In a recent CareerArc-sponsored ERE webinar, Nicole Dessain—independent talent expert and consultant at talent.imperative inc.—led a talk on the Top 10 Talent Trends of 2014.
After presenting all ten trends, which you can view by downloading the slides here, Dessain polled webinar participants, revealing the top two trends HR pros believed would make the most impact in the coming year:
The age of social media has changed how we’ve gone about recruiting talent. We don’t own employer brand. It’s owned by the perception of an internal and external audience. – Carrie Corbin
Our last webinar, 3 Ways to Turn Happy Employees Into Powerful Brand Advocates on Social Media, was co-hosted by Carrie Corbin—an HR and recruiting leader and practitioner known for building award winning recruitment marketing programs in Fortune 50 companies such as AT&T and Samsung.
Carrie delivered a comprehensive primer on how to launch and expand employee advocacy programs using social media. The 1-hour webcast was packed with concrete advice on what to do, and what not to do, when attempting to build an influential employer brand. Below are just a few key takeaways from the talk. Access the presentation deck and recording.
Halloween is upon us, a time of year when we evaluate and test our fears most, which is why we couldn’t think of a better time to revisit the top fears that still prevent employers from fully adopting social recruiting.
Annual industry studies prove social recruiting use is rising every year, and with that expanded adoption, we’ve seen many old fears dissipate rapidly. But there are a few fears that we can confront today and dispel with a healthy dose of reality—here are the top three:
With 1.28 billion monthly active users, Facebook has become the central hub for social exchange today. Second only to Google as the most visited site, Facebook has effectively weaved its platform into day-to-day life and culture one friend request at a time.
But with Facebook housing the largest database of online profiles and personal information on the planet, the network promises more possibilities than mere social exchange. For employers, recruiters, and talent acquisition professionals, Facebook presents potentially the most powerful online directory of talent on the planet.
As reported by the Bureau of Labor Statistics, unemployment for military veterans age 18-24 is at 16.2 percent, nearly 25 percent higher than national average for that demographic group.
With today’s teens clocking in about 9 hours of social media use per day, it’s no surprise that the social web youth is dominated. However, reaching young vets isn’t the only reason why social recruiting is a particularly effective tool in reaching today’s military veterans of various ages and occupations.
A recent 18-country survey conducted by Employer Branding International revealed that the majority of companies use Social Media for Employer Branding, coming out on top as the main channel used today to deliver and enhance employer brand messaging. View the full report below.
Expansion is an exciting and triumphant time, a marker of success communicating to the world that your company is experiencing such impressive returns at existing locales that it must now do what’s natural—grow into new territories to conquer. This is supposed to be the best of times.
Starbucks makes headlines after announcing that they will pay for almost all of their employees’ tuition fees while they earn a bachelor’s degree at Arizona State University Online.
Another remarkable program from Starbucks that further boosts their already much-applauded employer brand and will likely attract many aspiring college grads to apply. Why is it so notable?
Here are 3 reasons Starbucks deserves the news it’s getting:
Employer Branding stories are all over the news this week. Our top stories:
