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A YouTube description appears under the “About” tab on your channel’s home page. This description helps your audience get to know you and your content better and is a great opportunity to encourage new audience members to subscribe. There are many different ways you can build this description page and these are some of the templates you can use to get started.
Do you want to boost your email subscriber list by over 100% in just three months? It sounds impossible but all you have to do is create a check box field in your landing pages. With just one click, new subscribers will be pouring into your email list and reading your blogs.
Did you know YouTube is the second largest search engine? Because of this, YouTube is a great place to discuss the mission of your practice and the services you offer, as well as engage with your clients in a fun atmosphere. YouTube thumbnails are the small images you click to take you to a video. You want your thumbnails to be captivating images so that your videos gain attention, but what makes a thumbnail attention-worthy?
We receive a lot of emails every day, and a welcome email lets your subscribers know that the time they take reading your emails is appreciated. By welcoming new subscribers and clients, you can make them feel valued at your practice and this will encourage them to read your emails, visit your webpage, and learn more about you and the treatments you offer.
So, your practice is fully booked day-in and day-out, but you still shouldn’t close your doors to new patients. While this may feel overwhelming, we urge you to take it in stride. Read on to learn the three main reasons why doctors shouldn’t close their doors to new patients and the best way to handle a heavier patient load.
There are a lot of things that your practice needs to thrive, but a video marketing strategy is becoming more important than ever. Video marketing actually has a lot of benefits and can be an important extension of your brand, an educational tool for your patients, and a way to share testimonials and stories. It can also offer you greater control over your reach and provide you with valuable analytics. In short, video marketing is extremely customizable – it just takes a little innovation and creativity along with the help of your digital marketing team.
Q2 left us with many new online features to promote local search results for businesses and provide online viewers with more information about your business. Here are the main local search developments to take note of from Q2:
When a company buys a list of names and email addresses based on certain demographics, they are buying an email list. This is highly discouraged, since there are other ways to create an email list that are just as easy but work more effectively without damaging your practice’s reputation.
Relevance: what does it mean when we are creating links and building websites? Both link relevance and content relevance are crucial parts of your website, acting as the backstage SEO components that boost rankings on Google. Although they are very similar, it is important to break them down to better understand how your website is functioning and makes it relevant according to Google.
We all know that the goal of establishing a website for your practice is to attract new potential patients and make yourself known in the virtual space. With a whole digital marketing industry set up to help you succeed, it can be easy to get lost in the latest tips, tricks, and methods for driving website traffic. After a while, you might begin to think that it’s all a matter of luck, but it isn’t – there are some tried and true methods that lead to more visitors and higher conversion rate, even if they aren’t the most flashy or glamorous. Let’s review the basics of website marketing and how you can use this checklist to solidify your digital marketing strategy.