ALC - CareerArc blog
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Recruitment marketing (4)
Why your HR and marketing teams should be working together—an EMBARC recap [Video]
Brand awareness: How to stand out in a crowded field
Here’s something you’ve probably gathered by now: building brand awareness on social media boosts your social recruiting results in every way. But that’s the problem. Your competitors know it, too. Competitors that are trying to build their own brand awareness through social media.
The top 10 recruitment marketing benefits
If you are an HR professional who is in the business of recruiting top talent, you’re also a marketer—whether you identify as one or not. It’s truer today than ever before that recruitment and marketing go hand in hand. With so much competition in the hiring market, niche opportunities, and fastidious job seekers, as a recruiter, you need to identify what makes your company special and market that message to candidates in an authentic and attractive way.
12 keys to build a recruitment marketing plan in 2020
In the world of a recruiter or HR manager, talent is everything. Sure, there may be other aspects to the job, but if they aren’t leading to quality candidates-turned-new hires, these efforts are ultimately all for naught. At the core, people are what keeps a company growing and moving forward, so one of the most important things you can do in talent acquisition is create a recruitment marketing plan that equips it for today’s challenges and tomorrow’s opportunities.