ALC - CareerArc blog

We’re underway. Black Friday. Cyber Monday. The holiday shopping season is here. And with the billions of dollars spent in store and online from savvy shoppers, employers need to make sure they keep the shelves stocked and online customer support stations manned. A few weeks ago we reported on the massive growth in holiday hiring by employers, and today, we came across this great infographic from Adecco which illustrates the significant impact of holiday hiring on the economy. Check out the mind-blowing scale of holiday hiring.

Retailers and shippers are projecting to hire about a total of 800,000 in seasonal staff this winter for what is expected to be the strongest holiday shopping season in this millennium, thus far.  However, employers are finding it more difficult to fill these seasonal positions in 2014 than in recent years, and the dearth of applicants has prompted companies to explore new channels for hire. The Wall Street Journal caught the trend, reporting that companies are primarily flocking to one new destination to source more qualified candidates: social media.

Halloween is upon us, a time of year when we evaluate and test our fears most, which is why we couldn’t think of a better time to revisit the top fears that still prevent employers from fully adopting social recruiting.
Annual industry studies prove social recruiting use is rising every year, and with that expanded adoption, we’ve seen many old fears dissipate rapidly. But there are a few fears that we can confront today and dispel with a healthy dose of reality—here are the top three:

We aim to educate our clients on all-things social recruiting. However, sometimes our clients teach us about the tenacity it takes to push social recruiting campaigns to the next level. Looking over our customer case studies, we’ve identified the three fundamental qualities of our most successful social recruiters.