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Orchard Insights joins the LaFleur One organization
Merger brings a modernized approach to market research in the West Michigan tech and digital space
GRAND RAPIDS, MI (August 16, 2023) – Orchard Insights, a market research firm based in Chicago, has joined the LaFleur One organization and will now operate as a sister company to LaFleur Marketing.
Google did it again: How recent algorithm updates are affecting your website
Throughout 2022, Google published 10 different updates to its search engine algorithms throughout 2022, including two core updates in May and September. As is often the case, these updates sent a lot of marketers and businesses scrambling to respond as they saw previously successful webpages tumble down the rankings.
LaFleur Marketing Named One of America’s Fastest-Growing Private Companies in 2022 by Inc. 5000
FOR IMMEDIATE RELEASE
10 minutes with Web Developer and Accessibility Specialist, Jon Olson
In celebration of Disability Pride month, we sat down with LaFleur’s in-house accessibility specialist, Jon Olson, to discuss how accessibility impacts web design and development, his passion for accessible websites, and what people need to know about ADA-compliant websites.
First-party vs. third-party cookies: Legal marketing in a “cookie-less” world
If your law firm runs any kind of paid advertising, the success of your campaigns almost certainly depends on third-party cookies. By the end of 2023, that will all change.
The ultimate checklist for your law firm’s Facebook page
A social media presence is a must for any business, your law firm included. More than 70% of Americans rely on various social media platforms for information, referrals, and shopping, in addition to its original purpose: connecting with friends and loved ones. That’s why it is an essential part of our Amplify solution.
SEO for law firm websites: What you need to know about EAT and the latest YMYL update
If your firm saw an unexpected dip in traffic in 2021, you’re not alone. Google released a new algorithm update that negatively affected many “your money, your life” (YMYL) websites. YMYL sites cover legal, tech, medical, and financial services and content.
How to advertise your law firm on LinkedIn
With more than 500 million users, LinkedIn is one of the largest social media networks on the web. Whether you’re looking for new employees or trying to find new clients, your law firm should be utilizing this platform.