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ironcore
Social Media Usage Statistics You Need To Know [Charts]
Earlier this year, the Pew Research Center released their annual Social Media Update, which reveals the latest social network usage statistics. We utilized data from Pew’s report and created comparative charts to answer some common social media questions we are asked.
6 Important SEO Tips for Public Relations Professionals
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How Public Relations Professionals Can Use Google News Lab
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10 Ways To Increase Your Brand’s Social Media Reach
The last year has brought many changes to social media. Few changes were as hard-hitting for communicators as the decline in organic reach on social media. Last summer Facebook transparently told businesses that promotional posts would be less likely to show on fan newsfeeds, and in fall, they shared that reach will decline even further in January 2015. Twitter similarly shared that users would begin to see content from accounts they do not follow, which could make it more difficult for brands to rise above the noise. The days of posting and reaching all of your fans are gone.
BRG Communications Is Hiring!
Update: We have hired a wonderful candidate for this position. If you’re interested in pursuing a career with BRG, please email your resume to info(at)brgcommunications.com.
We’re pleased to share that we are currently looking for a public relations account manager to join our team!
Elevate Your News With Public Relations Research

Making stories newsworthy is a challenge many public relations professionals face. One approach that the team at BRG Communications uses with success is to conduct research and apply the findings to a story or campaign. Depending on an organization’s objectives, research can help uncover consumer perceptions, discover trends, or reveal data relevant to news.
10 Tips To Amplify Great Media Coverage
You secured some outstanding media coverage. Now what?
One of the simplest and most effective things your brand can do to expand the reach and lifespan of news is to proactively share secured media coverage with others. This seems like basic advice, but it is an often skipped step.
Helpful Tools To Identify Emotional Triggers
Maya Angelou once said:
“I’ve learned that people will forget what you’ve said, people will forget what you did, but people will never forget how you made them feel.”
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Level Up Your Call To Action: Try This [Communications Tip]
As we reflect on our experience at Social Media Marketing World hosted by Social Media Examiner, we are sharing 10 takeaways from the conference over ten days. This is the last post in the series.