Wouldn’t it be great if there was a tool created to specifically optimize the visibility of your website? Not only would it save you or your webmaster a significant amount of time, but you could reap the benefits of your website gaining the best possible reach. Thankfully, Google Search Console can achieve this and more! This tool helps you access valuable information to boost your website’s performance.
When thinking about your new website, it can be easy to get caught up in the result rather than the journey. The fact is, there are plenty of decisions to make along the way before your website goes live – the most basic of which is what type of website is best for your needs. There are plenty of ways to draw up a website, but it’s important to know that not all ways are created equal. The route by which you create your site can be the difference between a mediocre one and a great one – or, the difference between a custom site and a customizable one. Here’s what to know about these two types and which one is best for your business.
With the advent of simple plugins and services like Shopify, WooCommerce, SquareSpace, and other online marketplace options, it’s easier than ever to open a store and start selling proprietary or prescription-grade products on your medical practice’s website. However, when you’re looking into opening your own digital storefront, there are rules to follow and legal hurdles to clear to make sure you’re expanding your services in the right way.
There’s no debating that laser platforms can come at a huge cost to your business – if you’ve been considering adding one to your services, then you’ve likely explored some of your options. It can seem daunting at first when looking at the numbers and wondering if it’s worth the risk of losing your investment. But, with big risks can come big rewards, and fortunately there’s a big demand for lasers in not just the cosmetic industry, but many other fields as well. If you’ve bought a laser platform, then it’s important to know how to make the most out of with a few smart moves. Here’s a quick guide to maximizing your return on investment and transforming your practice’s potential.
Digital marketing can seem like a mad dash for an email list. Between pop ups and newsletter sign ups, gaining an individual’s name, phone number, and email address can go a long way for your business or practice. But not every lead is ready to sign over their life story to you right away. When limited information or situational factors stop a lead from converting the question becomes, how do you deal with unqualified leads?
If you are a business owner, you know how important advertising can be. Not only does it make people aware of your product or service, but it also reassures customers of your brand’s vision and gains customer loyalty. One of the most popular forms of advertising used today is called paid advertising.
Burnout has been a hot topic recently, as has the “great resignation.” A record number of employees are choosing to leave their jobs, with many citing burnout as the cause. So, how can you help your employees avoid burnout and improve your retention rate?
In the digital age, it’s essential to have a means of keeping your information organized and easily accessible. Because of this, the market for customer relationship management (CRM) software is projected to be one of the fastest-growing industries over the next ten years. CRMs can do amazing things for your business, so it’s best to explore your options as soon as possible. CRMs are one of the best ways to deliver a customized (and automated!) experience to your customers while helping you reach new ones with the most targeted methods available. Here are some reasons to consider a CRM and transform your customers’ conversion experience.
As a medical practice, you want your team to be made up of more than just your average employees; you want the best for your patients and your bottom line. But the interview process doesn’t always lend itself to revealing the inner qualities that make up a stellar new hire on its own, which means you have to look deeper and ask the right questions to find those precious few above-average people who will help your practice grow. Here’s a few tips on hiring new employees to help you find the right fit.
For businesses such as plastic surgery centers, med spas, or cosmetic dentistry practices, an online gallery of before-and-after photos is hugely beneficial when it comes to converting leads. Your future patients come to your site to find out whether you can provide the results they are looking for. Including a gallery on your website allows you to show off your work to potential new patients.