The Service Recovery Paradox: Why a Bad Event Could Lead to a Great Review
Who doesn’t love a good comeback story?
We cheer on amazing saves from our favorite athletes and movie characters. And we also love when a service failure is expertly...
Posts by:
Sonja Swanson
Kipsu and SynergyMMS
Originally developed with Hilton Hotels in the 80s, SynergyMMS is a powerhouse task management system in the hospitality industry with 90,000 users worldwide. Based in...
5 Tactics to Drive Bonvoy Loyalty Sign-Ups
To boost Bonvoy loyalty members and direct bookings through the Marriott Bonvoy app or website, hotel staff are encouraged to make sure guests are signing up for the...
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How Messaging Increases Marriott Bonvoy App Adoption
Introduction
Even with the new post-pandemic travel landscape, loyalty is more important than ever for hotel brands. Research shows that brand loyalty is a dominant...