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BDC Strategy & Process (4)
Are Your Current BDC Agents Efficient and Effective?
The cost of BDC agents has doubled in the past 20 years. On top of this, sourcing these agents have become much more difficult. The stakes are much higher...
The BDC Agent Pay Plan That Works
Working in a call center (and yes, an in-house dealership BDC is a call center on a smaller scale) is very boring and very stressful.
There should be an extra...
How to Hire, Compensate & Train to Retain BDC Agents
It’s been a long, strange trip, but with the unemployment rate edging down to 6 percent in March, we’re seeing our economy start to bounce back. Dealerships...
Hang Up Those Desk Phones to Maximize BDC ROI
You walk through your BDC and things are humming. There’s activity at every desk and every agent seems to be engaged. You’re pleased.
Then you return to your...
Time For Dealers To Embrace The Service Department BDC
Old habits die hard in the auto industry. Yet, the pandemic has revealed that change born of necessity can be a blessing in disguise. Dealers who formerly did not...
3-Step Strategy to Supersize Service Department Business Development
Drivers are holding onto older cars. The average age of vehicles on the road today is a geriatric 12 years, according to Car and Driver Magazine. The pandemic,...
The Fatal Mistake of Manual BDC Processes
Marketing and lead-generating activities take tons of time and money. Unless you automate them. Marketing automation can increase sales by as much as 33 percent,...
The Fatal Mistake of Hiring a Poor BDC Manager
Implementing a BDC at your dealership is a proven way to maintain control of leads and processes. However, too many BDC’s underperform or even break-down...
Is Your Dealership Making This Fatal Mistake?
Phone and email are the titans of customer communications and most likely form the backbone of your business development. But they shouldn’t be the only way you...