Data continues to be a key element for organizations across all industries. In 2024, most if not all...
Website tagging, much like a bee, might seem small and easy to overlook, but it is vital for the dig...
For the past year and a half, the number one thing on anyone’s mind in the technical space has been ...
On February 14th, Gartner unveiled its inaugural Magic Quadrant for Customer Data Platforms (CDPs). ...
Composable Customer Data Platforms (CDPs) leverage cloud data environments and ancillary services to...
When I joined Transparent Partners earlier this year, I thought I had a good sense of the headaches ...
Picture this. You are in a business meeting meant to discuss the future of your organization’s marke...
Vendors frequently claim that Customer Data Platforms (CDPs) are revolutionary game-changers for mar...
What is the new trendy acronym, DCR, and how can it help you? In the Marketing technology (Martech) ...
Personalization. It is one of the needs most frequently communicated by Transparent Clients. However...