Part II: What SaaS Needs to Learn From the Self-Driving Car (continued from Linkedin)
Part II: What SaaS Needs to Learn From the Self-Driving Car
In Part I, I made the comparison:If a car can drive itself for $60K…Why are SaaS companies still...
Posts by:
Geoff
The Email Strategy That’s Quietly Driving 70–80% Open Rates
The Email Strategy That’s Quietly Driving 70–80% Open Rates
You’re Probably Doing Email Wrong (And You’re Not Alone)
Here’s something we’ve learned from...
Leading Through Caution: How CEOs Are Navigating Today’s Value-Driven Consumer—and Why Advocacy Is Their Best Asset
Leading Through Caution: How CEOs Are Navigating Today’s Value-Driven Consumer—and Why Advocacy Is Their Best Asset
It’s earnings season, and a clear theme...
Why Most Customer Engagement Strategies Are Broken — And What Comes Next
Why Most Customer Engagement Strategies Are Broken - And What Comes Next
Over the past decade, customer engagement and retention became a category.But...
Brand Value = Every Conversation. So Why Are Most Brands Only Listening to One?
Brand Value = Every Conversation. So Why Are Most Brands Only Listening to One?
Executive Summary
Most brands are chasing referrals, reviews, or loyalty in...Feedback Is a Gift — It’s Time We Treated It Like One
Feedback Is a Gift — It’s Time We Treated It Like One
For years, feedback has been reduced to a checkbox. A generic NPS survey. A soulless post-purchase...
The Future of AI is here – with Hiro
The Future of Feedback: How Hiro is Redefining Customer Insight in the Age of AI
“By 2025, 80% of customer service organizations will abandon traditional...
You’re Not Listening: What Brands Are Getting Wrong About Customer Engagement
The Engagement Gap Is Real—And It’s Growing
Twilio’s State of Customer Engagement Report 2023 delivers a stark truth: while nearly 70% of brands believe...
Redesigning Your Company Around AI? Start With the World’s Most Connected Feedback Network
The generational shift is here. Founders and executives everywhere are asking the same question: “How do I rebuild—or replace—my company with AI at the core?”...
Rethinking Engagement in FinTech: What We’re Hearing—and What’s Working
“We’re expected to do more with less—again.”
If you’re leading growth, marketing, or CX at a FinTech or financial services company, this might sound familiar.