4 New Technology Solutions that Modernize Your Optical
Looking for ways to offer a more modern optical experience for your in-store eyewear shoppers?
It might be time to get your hands on some new optical...
Hear From Your Peers
What are other practices saying about Optify?
As an Optometrist you know that your opticians have the selling superpowers at your...
How Virtual Try-On Capability Is Changing Eyewear Retail
The market value of eyeglasses is projected to reach $197.2 billion by 2027, with a compound annual growth rate of 5% from 2020 to 2027. Fortunately, modern...
3 Ways You'll Get ROI With Optify
Taking your optical selection online boasts profitable wins for you and your patients. But before you take the plunge, it’s important you consider your options...
How to Sell More Rx Glasses to Patients
Saying you want to increase your optical sales is one thing, but actually doing it takes a dedicated game plan. You need to know how to approach potential buyers...
Why Patient Relationships Are Key to Successful Optical eCommerce
Patient relationships are the key to a thriving optical eCommerce strategy. These relationships give you a major advantage in the market. The truth is, patients...
5 Reasons eCommerce is Essential for Your Optical Practice
Would you agree one of the top three revenue sources for your practice is your optical department? In-store shopping is great, but providing an eCommerce option...
What is Omnichannel Marketing and Why Does My Practice Need It?
Omnichannel marketing might be an unfamiliar term for you, but chances are you’ve experienced it plenty of times in your life away from the office.
...
What Optometry Practices Need to Know About Selling Eyewear Online
If you own a private optometry practice, you have more of a competitive edge than you think in selling eyewear online. After years of experience, there are four...
3 Ways Your Staff Will Save Time With Optify
Eye doctors lead busy lives, and there’s no debating that optical staff are equally overloaded. How can you make their lives easier while making sure your...