ALC - InteractRV

The RV buying experience is evolving. The traditional experience of browsing available inventory at a physical store, kicking a few tires, and haggling with an in-person sales representative have given way to a new generation of online-savvy buyers.

Recreational vehicles may empower your customers to expand their horizons and explore new places, but running an RV dealership is not always a walk in the park. Every day, RV dealers like you face significant challenges that must be overcome to maintain a successful business.

At first glance, buying a recreation vehicle may seem like an easy process. After all, it’s an exciting time for your customers, filled with enthusiasm and anticipation for hitting the open road to explore new places with their new purchase.

Your website is a complete digital storefront, designed to bring in buyers to both your online and physical stores. It’s a central location where your customers can find anything and everything they want, without having to click away and browse other websites, including those of your competitors.

Kevin spends some time with Greg Gerber/RVDailyReport.com sharing the InteractRV story, our approach to doing business with RV Dealerships, and some fun conversation along the way. The interview gets going at 7:45 into the recording.

Have a listen here:  http://rvdailyreport.com/industry/interactrv-president-kevin-wallenbeck-on-podcast-62/ or read the transcipt below.

Pay per click display ads and pay per impression display ads are two primary methods of online, display advertising (‘display’ meaning banner ads, remarketing etc.) you might spend your hard earned money on and it’s important to know the facts. There’s usually a distinct difference in the effort put into a proper click-based display campaign relative to an impression-based display campaign.

There’s a reason RV dealerships gaining the most online momentum are blogging every month. Simply by regularly posting quality content to your blog helps your search...

Google’s Panda 4.0 algorithm update rolled out last month and hit with a vengeance, penalizing thin and skinny, low quality content websites. Many businesses, even...

Ninety-two percent of people searching social media for local businesses do it on Facebook. When they learn about your products or see special offers on Facebook, they’re more likely to stop by and shop. Use Facebook to increase leads and drive more traffic to your door. Here are some of the ways it’s so effective…