As digital messaging grows in the retail space, trends regarding shopper engagement and satisfaction emerge. Take a look at how retail leaders are seeing increased text traffic from 2017 to 2018, the breadth of channels they offer, what the busiest day of 2018 is so far regarding digital messaging, and even how many shoppers asked for directions in a single day!
Although technically not considered an official holiday (yet!), Black Friday is definitely celebrated like one. The fourth Friday of November, or the day after...