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Call Tracking

HIPAA and Call Tracking: Things to Consider

The medical industry relies on phone calls to schedule appointments, deliver important test results, and keep patients up to date. With such important information being shared over the phone, you want to ensure your patient’s sensitive data remains protected. Monitoring phone calls through call tracking is essential for quality assurance, gathering marketing data, and more. What are the important things to consider when it comes to HIPAA and Call Tracking?

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5 Benefits of Using CallRail for Your Medical Practice

“I have to call the doctor.” It’s a common phrase and a tale as old as time. Landline communication has been the primary form of communication between patients and medical professionals for decades. Even in the age of email, text, and chat bots, phone calls are still a common occurrence from your patients.

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The Importance of Call Tracking in Marketing Analytics

Did you know that calls to US businesses have increased by 110% since 2014? While it is great to know that you might be receiving a lot of calls, it’s even better to know where your calls are coming from and what is bringing new patients to your practice. You can keep developing those strategies and improve other techniques that are falling behind to enhance your entire marketing campaign.

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Are Phone Calls HIPAA-Compliant?

As technology continues to develop, so does the software that keeps your electronic health records secure. Even with a simple phone call to schedule an appointment or follow-up after a procedure, there are several legal regulations in place that keep calls encrypted and your business compliant.

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