How does a business in the Internet age take advantage of customer referrals? Read on for the 6 best practices to consider when starting your next customer referral program.
1.
Communicate Directly
If you want your program to have a meaningful impact on your business, don’t expect your customers to look for it. Directly inform your customers about your referral program and how they can benefit from it.
There are lots of reasons for new customers to get engaged with a brand, but occasionally they may need an extra push. And what better way to get fans motivated than...